Deb Siegle

Deb Siegle helps global clients 'get it right': right products and services - using the right message - to the right people - in the right market - with the right user experience and cultural approach. Deb assists clients with strategic research, branding, positioning and messaging, market and product development and launch, technology and competitive analysis, and customer loyalty and experience projects. Deb has more than 25 years of marketing, customer service, and sales experience in public and privately-held companies in high tech, healthcare/biotech, sustainability and professional services. She brings a unique combination of strategic and tactical skills developed through hands-on line management experience at fast-growing companies.

Deb is currently president of Women in Telecommunications (WiT), and a Board Member for Women in Consulting, where she is the strategist for the Leaders Network. Deb holds a MBA from the University of California, Berkeley and a BBA from the University of Michigan. She is a popular speaker and has been featured in executive pod- and web-casts on "Customer Voice", "Building Customer Loyalty," "The Power of Retention Marketing," and "How Research Can Reveal New Insights into Your Customers, Your Product, & Your Brand."